The Sweet Arleen’s Model
Sweet Arleen’s “hub and spoke” system offers three different yet integrated business models providing multiple revenue and profit centers for both single unit and multi-unit operators. This system provides flexibility and creates unlimited opportunity for all of our franchisees.
The Sweet Arleen’s Difference
- Size Matters: Folklore says it was by accident. Perhaps it was done on purpose. When the first store opened, we couldn’t source cupcake tins. We ended up having to use muffin tins — thus creating a product that was nearly double the size of the competitors. What we found was that while size does matter, it doesn’t come at a huge food cost difference to us.
- No guess work in this business: Arleen’s business consultancy is a $15m/year business. Arleen means business. She has cross applied tactics that have worked for X Fortune 500 clients. You are buying a business, not a start-up dream.
- Innovation Protects the Brand: What comes to mind when you think about bread pudding? We know, raisins. Not in ours. We have created a savory line that acts as meal replacement for the entire family. And, we won’t just stop there. We are constantly identifying more spokes to our core business to protect longevity and shifts in consumer’s tastes.